e-Boks launches MobilePay to combat unpaid bills

Combat unpaid bills

Most Danes have at one time or another likely received a reminder to pay an overdue bill. While not paying a bill may sometimes be intentional, in most cases a failure to pay is pure forgetfulness. It is easy to forget a bill if you do not have an opportunity to pay it on receipt.

“An increasing amount of the documents that land in the Danes’ e-Boks are payable documents, for example, bills from fuel companies, housing administrations or utility companies. We can verify the unfortunate trend, that if the consumer has to open net banking to pay the bill, some payments simply fail to materialise. As a rule, there’s no ill will. It’s a simple matter of consumer absent-mindedness,” explains Ulrik Falkner Thagesen, CEO at e-Boks.

MobilePay will make it easy to pay

e-Boks will now resolve this issue by offering payment via MobilePay. Both solutions are among Denmark’s most frequently used digital platforms. Nearly all Danes already use them on a regular basis. Users will soon be able to reap the benefit of using both systems simultaneously when the MobilePay payment solution is integrated into the e-Boks platform.

“In the future, MobilePay integration will ensure that users can swipe payments from e-Boks as soon as they receive a bill, if the sender has activated the MobilePay option. This process is much simpler and  more user-friendly, because you do not have to fiddle about transferring figures from the transfer form to your online bank. We are convinced that many Danes will welcome this new function,” says Ulrik Falkner Thagesen.

High conversion rate and large market share

At MobilePay, CEO Claus Bunkenborg is also pleased to offer the new service to the Danish people. Commercial use of MobilePay has grown exponentially in recent years, which illustrates clearly that fast and easy payment processes increase the number of payments made.

“Last year, MobilePay’s commercial payments grew by 64 percent measured in Danish Kroner, reaching a total of DKK 69 billion. Meanwhile, the number of users grew to today’s 4.4 million, corresponding to almost all Danes over the age of 13 who have a mobile phone. Users want payment methods that are fast and easy to use. We expect to see the same pattern emerging for e-Boks,” says the CEO.

He also points out that the new option may encourage more senders to send payable documents via e-Boks:

“In all kinds of digital purchases, we observe that the opportunity to pay via MobilePay drives growth, attracts new customers and boosts conversions. MobilePay users typically pay their bill four times faster than people who make bank transfers. We also know that customers trust MobilePay because there is next to no fraudulent activity. In the future, the total number of payments completed through e-Boks is very likely to increase.”